Iterate AI
Jan 15, 2025
Who is a Product Analyst?
A product analyst analyzes and improves a company's products such as mobile and web apps. They look at three pillars: data, customer insights, and business strategy, and ensure that the product aligns with market needs and business goals.
By evaluating user behavior through data, market + competitor trends, and current product performance, they provide insights into improving product optimization for maximum benefits.
What Does a Product Analyst Do?
Product analysts play a critical role in the product lifecycle. Their key responsibilities include:
Data analysis: Analyze product data to identify trends, usage patterns, and areas of improvement. They work with product managers to understand how the analytics is set up and track the metrics.
Market research: To find gaps in product as compared to competitors Conducting competitive and market analysis to understand industry trends and customer needs.
Stakeholder collaboration: Working closely with product managers, designers, and engineers to ensure data-driven decision-making.
Performance monitoring: Tracking key performance indicators (KPIs) such as retention rates, DAU/MAU, churn, and revenue to measure product success.
Reporting: Create detailed reports and dashboards to communicate findings and recommendations. They generally present the report to the leadership team to discuss action points.
What is the Job Description of a Product Analyst?
A typical product analyst job description might include:
Gather and analyze product data from analytics and customer feedback.
Use tools like SQL, Python, or Tableau to visualize data and generate insights.
Monitor competitors to identify opportunities for product differentiation.
Support the product manager in defining and prioritizing the product roadmap.
Here’s an example of the job description of a product analyst:
What is the Salary of a Product Analyst in the U.S.?
Salaries for product analysts vary based on experience, location, and industry. As of 2025:
Entry-Level (0-2 years): $60,000 - $80,000 per year
Mid-Level (3-5 years): $85,000 - $110,000 per year
Senior-Level (6+ years): $115,000 - $140,000 per year
Cities like San Francisco, New York, and Seattle often offer higher salaries due to the cost of living and demand for talent.
Who is a Product Support Analyst?
A product support analyst focuses on resolving issues and improving the user experience for existing products. They are a bridge between the customer support team and product development, addressing bugs, technical issues, and usability challenges. This need comes when the product is heavily technical for customer support to handle on their own. A product analyst
Responsibilities Include:
Troubleshooting technical problems and ensuring timely resolution.
Documenting customer issues and escalating them to the development team if needed.
Analyzing support trends to recommend product improvements.